Monday 25 May 2020
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business-standard - 2 days ago

Media one of the most adversely affected sectors due to COVID-19: PHDCCI report

Media has been one of the most adversely affected sectors due to the COVID-19 pandemic with a significant decline in advertisement revenues, a research report of the PHD Chamber of Commerce and Industry said on Saturday. The report was submitted to Information and Broadcasting Minister Prakash Javadekar, by Dr D K Aggarwal, President, Sanjay Aggarwal, Senior Vice President, Mukesh Gupta, Chairman - Media and Entertainment Committee, PHDCCI. Media has been one of the most badly affected sectors due to the COVID-19 pandemic, the report said. The print media has lost significantly in circulation and also suffered huge advertisement revenue loss. Electronic media also lost heavily in advertisement revenues, the outdoor media got all orders cancelled owing to no traffic on roads due to lockdown and the events business drew a blank as there were no events allowed in this period, the PHD Chamber of Commerce and Industry said in the report titled Outlook of Media and Entertainment ...


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